North Carolina
Websites for independent insurance agencies across North Carolina.
From the Triangle to Charlotte to the coast, Meridian builds and maintains websites for independent agencies — and only independent agencies. Fourteen years in P&C insurance came first; the web work came after.
Meridian Agency Website · $3,500 · About three weeks · Based in Raleigh, NC
The market
North Carolina agencies write a book no template accounts for.
A coastal agency dealing with wind and hail exposure, a Piedmont agency writing contractors and fleets, and a mountain agency handling seasonal properties are three different businesses. A generic template treats them identically — one 'Commercial Insurance' page and one 'Personal Insurance' page — which is exactly why those sites do not rank and do not convert.
Structuring the site around what you actually write is both the SEO strategy and the sales strategy. Someone searching for coverage in your county is describing their situation specifically. The agency whose site addresses that situation is the one that gets the call.
- Coastal wind and hail
- If you write on the coast, prospects arrive with specific questions about deductibles and eligibility. The site should answer them up front.
- Trucking and contractors statewide
- I-95, I-40, I-85. Commercial auto and general liability deserve real pages, written by someone who has quoted them.
- Newly independent agents
- Just left captive? Getting the site and lead capture right on day one is far cheaper than repairing a rushed one later.
- Licensed-market awareness
- Copy written to stay inside what your appointments and NC advertising rules allow — no superlatives, no coverage guarantees.
What you get
Every build, North Carolina or anywhere else.
One person builds it, start to finish. No account managers and no hand-offs.
- A page for every line of business you write
- Insurance-fluent copy written by a former P&C producer
- A custom customer journey that guides each visitor to the right person
- Lead routing into AgencyZoom, your CRM via Zapier, or email and SMS
- Google Business Profile and local search setup
- Hosting, SSL, backups, monitoring, and monthly edits
Pricing
One build price, one monthly care price.
$1,750 to start, $1,750 at launch. Care and Growth plans are optional after launch, and your agency owns its domain, content, and transferable site assets.
The flagship offer
Meridian Agency Website
$3,500
$1,750 to start. $1,750 at launch.
- Agency positioning — what makes you different, said plainly
- Custom, mobile-first website with insurance-specific copy
- Local search foundation
- One custom customer journey
- One lead destination — inbox, AgencyZoom, or another CRM
- Client-service links — payments, claims, ID cards, service requests
- Analytics and search console setup
- Two revision rounds
About three weeks once your content and access are in hand. Your agency owns its domain, content, and transferable site assets. Third-party hosting and services may carry their own ongoing costs.
Scoped separately when you need them: additional office locations, complex integrations, additional customer journeys, ongoing seo campaigns.
Talk with DariusAfter launch — optional
Care
$149/month
Keeps the site healthy and current.
- Hosting and technical maintenance
- Routine updates, up to 30 minutes a month
Growth
$299/month
Care, plus steady improvement.
- Everything in Care
- One defined monthly content or customer-journey improvement
- Monthly analytics review
- Up to 90 minutes of total work a month
Work beyond a plan's monthly time is scoped and quoted separately. No plan includes unlimited changes, and no one can honestly guarantee rankings or lead volume.
Full details on the services page.
Next step
See what this would look like for your agency.
A 30-minute conversation with Darius. We'll look at your current site, talk through your customers, and you'll get a written proposal within 24 hours.